SurveyMonkey: The World’s Most Popular Free Online Survey Tool
Use SurveyMonkey to drive your business forward by using our free online survey tool to capture the voices and opinions of the people who matter most to you.
Actived: Friday Jan 22, 2021
How to offer survey incentives without sacrificing good
For example, if you’re a grocery store owner, don’t offer free diapers for a customer feedback survey—otherwise you might get only new moms to respond. Instead, you might want to think about giving out coupons for 20% off the next purchase, since most respondents could have a use for them.
Using Survey Incentives to Improve Response Rates
Incentives typically come in two main forms—monetary and non-monetary. Monetary incentives are things that you can assign a dollar value to such as cash, checks, money orders, gift cards, and coupons. Non-monetary incentives are typically thank you gifts like a free pen or notebook, but can also be things like a brochure or even a charity donation, which is the incentive that we use for our